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Sweetheart Badges & Brooches - Advertisements

The Goldsmiths and Silversmiths Company Limited advertised in The Lion and The Rose, the Regimental Journal, in 1931.

First World War Badge Advertisements

The First World War provided a big opportunity for the sale of sweetheart badges and other similar items.  Below we present a few advertisements from the period 1915-1918 advertising the sort of things which were available.  As historic adverts none of these products are available at present!

 


Advert in 'Regiment Magazine, circa 1915-1918.  W O Lewis, Howard Works, 37 Howard Street, Birmingham: Regimental Cap Badges and Enamelled Brooches.


Advert in 'Regiment Magazine, circa 1915-1918.  H Samuel, 68 Market Street, Manchester: gold photo pendant; safety razor set; luminous wrist watches and more!


Advert in 'Regiment Magazine, circa 1915-1918.  The Army Supply Co. 3 Duke Street, Aldgate, London: Army Badge Brooches and Gold Shell Rings.


Advert in 'Regiment Magazine, circa 1915-1918.  The Globe Brooch Manufacturing Company, 61 Bevington Road, Birmingham: Rifle Crest Brooch.


Advert in 'Regiment Magazine, circa 1915-1918.  Alec Watson, 39 Piccadilly Manchester: Woven arm badges; woven titles; cap badges; souvenir brooches.


Advert in 'Regiment Magazine, circa 1915-1918.  Botly & Lewis, 25 King Street, Reading: Badges.


Advert in 'Regiment Magazine, circa 1915-1918.  Shirley Brooks Ltd, Artillery Place Woolwich, Military Tailors.


Advert in 'Regiment Magazine, circa 1915-1918.  A C Heath, Barrack Road, Hounslow.


Advert in 'Regiment Magazine, circa 1915-1918.   Shirley Brooks Ltd, Artillery Place Woolwich, Military Tailors.


Advert in 'Regiment Magazine, circa 1915-1918.  Cope's Military Store, High Street, Camden Town, London: Regimental Crest Brooch and rings.


Advert in 'Regiment Magazine, circa 1915-1918.    Alec Watson, 39 Piccadilly Manchester: souvenir brooches.


Advert in 'Regiment Magazine, circa 1915-1918.   Shirley Brooks Ltd, Artillery Place Woolwich, Military Tailors.


Advert in 'Regiment Magazine, circa 1915-1918.  Botly & Lewis, 25 King Street, Reading: Badge Brooches of the British Army.


Advert in 'Regiment Magazine, circa 1915-1918.  The Army Supply Company, 98 High Street, Islington, London: Badge brooches of every regiment.


Advert in 'Regiment Magazine, circa 1915-1918.  John Hyman and Co.  103 Houndsditch, London: metal arm badges; regimental cap badges and crest brooches.


Advert in 'Regiment Magazine, circa 1915-1918.   Shirley Brooks Ltd, Artillery Place Woolwich, Military Tailors.


Advert in 'Regiment Magazine, circa 1915-1918.  The Army Supply Company, 3 Duke Street, Aldgate: Army Badge Brooches and gold shell rings.


Advert in 'Regiment Magazine, circa 1915-1918.  Masters Ltd, 12 Hope Stores, Rye: The Soldier Lover's Ring.


Advert in 'Regiment Magazine, circa 1915-1918.  George Edward Wright & Co, 9 & 11 Wilson Street, London.  Ladies' Glace Silk Ties with regimental embroidered crests.


Advert in 'Regiment Magazine, circa 1915-1918.    Alec Watson, 39 Piccadilly Manchester: shoulder titles; cap badges; souvenir brooches.


Advert in 'Regiment Magazine, circa 1915-1918.  'W O Lewis, Howard Works, 37 Howard Street, Birmingham: Regimental Cap Badges and Enamelled Brooches.

 

 

Only a proportion of our collections are on display at anyone time.  Certain items are on loan for display in other institutions.  An appointment is required to consult any of our collections which are held in store.

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